4 tips for digitalizing your market

4 tips for digitalizing your market

February 23, 2016

wamda.com

Africa is a big continent, yet in spite of all the differences its 54 countries have one thing in common: they’re at the early stage of digitalization.

It’s a phenomena that requires teamwork and getting people used to using the internet for things they once did offline. It’s an issue that can require different players to partner with each other to boost online services.

At Seedstars Africa in Casablanca on January 30, Moroccan managers of several startups and tech companies, both homegrown and international, addressed the elements they believe are necessary to get the continent online: money, education, tech emersion and functionality.

Hmizate founder Kamal Reggad, former Rocket Internet marketing head Vincent Tresno, Taxiii founder Yassir Ismaili, Avito.ma’s Alaoui Belrhiti and Zakaria Ghassouli, and Uber Morocco general manager Meryem Belqziz explained their four keys to digitalizing Africa.

By continuing to use the site, you agree to the use of cookies. Read More.